Tag: Handling SMS opt-outs

Text message marketing is an incredibly effective way to reach customers. With open rates as high as 98%, it’s no wonder businesses are flocking to SMS campaigns. However, with great power comes great responsibility. Staying compliant with regulations is crucial to avoid hefty fines and to build trust with your…

Text message marketing has seen significant growth in the United States over recent years, becoming a crucial tool in the marketing sector. This growth can be attributed to the increasing ubiquity of smartphones and the convenience of text messaging as a direct communication channel. Unlike email or social media, text…